Shell to host BMW DTM driver Augusto Farfus at Automech Formula
Shell Lubricants Egypt announced its sponsorship of the 25th edition of Automech Formula 2018 International Motor Show, to be held at Egypt International Exhibition Center in New Cairo, from the 26th to the 30th of September.
For the first time in Egypt, Shell will host Augusto Farfus, DTM driver for the BMW M Motorsport Team, to speak about his career path to become one of the world’s top drivers.
Saher Hashem, Managing Director of Shell Lubricants Egypt, said that Shell’s participation at the motor show is in line with the company’s strategy to continuously develop the motor lubricants sector and support the automotive market in Egypt.
Shell Helix Ultra with PurePlus Technology – Motor Oil made from Natural Gas
Shell PurePlus Technology is a revolutionary process that converts natural gas into crystal-clear base oil with virtually none of the impurities found in crude oil. Base oil makes up approximately 75-90% of motor oil and so this is a significant step-change in the composition.
Shell PurePlus Technology produces base oil that provides enhanced viscosity, friction and volatility performance compared to more prominently used traditional base oils. This means it helps extend engine life, reduce maintenance costs, reduce oil consumption, enhance fuel economy and enable better engine cleanliness.
A shared passion for driving and performance. BMW Motorsport and Shell Helix Ultra have a Premium Technology Partnership, and a winning one at that. Shell Helix Ultra scientists work closely with BMW Motorsport engineers to better fit the benefits of PurePlus Technology into the BMW M4 DTM car, ensuring the maximum performance of the engine unit in every race*.
Ultimately, to benefit the motorist on the road, this enables Shell Helix Ultra to test motor oils in extreme conditions.
“DTM is a demanding series. The tracks are challenging and competition is fierce. You can only win if the complete package is spot on – and this includes the motor oil. Shell Helix Ultra is designed to protect my engine. It helps me get the maximum out of my car at any time.” – Augusto Farfus, BMW Works Driver.
*While Shell Helix Ultra with PurePlus Technology motor oils for the racetrack and the road share the same technology platform, the racing formulation is customised to meet the extreme racing conditions.